February 2013 77 www.bahrainthismonth.com BTM: What is your proposition for the youth market? BATELCO: We offer a wide range of services and packages that are tailored to fit the lifestyle of this segment. We understand that youth customers are always interested in having the latest smart devices, gaming, and staying in touch 24/7. BTM: What can high networth customers expect? BATELCO: These individuals enjoy a real ‘red carpet experience’, with a range of services that include ongoing exclusive offers, services and promotions throughout the year. There are also dedicated personal account managers available around the clock, priority access to the latest products and services available and first-class treatment and invitation to special events. They will also receive a priority service at the retail shops and call centres. BTM: What top-end broadband packages do you currently offer? BATELCO: Our fixed broadband packages start from 1Mbps up to 16Mbps for individuals, with prices ranging from BD10 up to BD80. Moreover, we have just completed a successful testing for 100Mbps broadband on our fibre optic access network, which will be available in the near future. BTM: What offers are available for smartphones? BATELCO: Our ‘Super Smart’ package, priced at BD25 per month, includes 4GB free data, 300 free minutes and 100 free SMSs per month, together with the latest devices such as the iPhone5 and the Samsung Galaxy Note 2. E Visit www.batelco.com. Mobile Postpaid: • Customers can enjoy designing their own package based on the usage and features they like — at their own convenience and online • Customers can also select other tailored packages, such as the student postpaid packages where students receive 200MB free data for a minimum charge (from BD3/month) • Batelco introduces in 2013 the Super Smart light package, as low as BD15 for all the latest smart devices • Youth are also offered promotions and packages on the latest devices that are released in the market, on interestfree instalment plans Mobile Prepaid: • To control their spending, the youth are now able to enjoy most services on a pay-as-you-go mechanism, such as BlackBerry services and packages Data Services, Mobile Broadband (O-net): • A mobile broadband postpaid package for BD8 only, which is ideal for students • Prepaid mobile broadband packages with various refill denomination options • Users can also buy daily usage bundles for as low as BD1 (1GB for 24 hours) BlackBerry, Postpaid: • There are various packages and add-on options for the BlackBerry postpaid users; customers can add 100MB (monthly) for the price of BD8, or add monthly unlimited data access for the price of BD11 • Additional all-inclusive packages include voice minutes, SMS, unlimited data, as well as the BlackBerry device Prepaid ‘SimSim’ BlackBerry: • Customers can subscribe and benefit from our BlackBerry services for as low as BD2 per month which includes 100MB of data access • Weekly prepaid packages are also available • There are various BlackBerry packages which include a range of MBs and a handset Fixed Broadband: • High-speed packages ideal for gaming and heavy media downloading, with speeds of up to 16MB • Gaming consoles and laptops available on instalment with fixed broadband packages Value Added Services include: • Ring back tone (Rannah), to personalise calls • Entertainment Portal (O-Portal) • Batelco Smart Guide Service (101), a new service for detailed information on hotels, restaurants, fitness centres, airlines, car rentals, hospitals and directions Rashid Abdulla, Batelco Bahrain CEO, offers an insight to the current range of products and services available to key customer segments, including the youth market. Batelco Bahrain CEO Rashid Abdulla (second left) presented certificates and gifts to local actors who participated in the recent ‘Bahrain One Heart’ initiative. Extensive Portfolio Youth Services BATELCO
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