100 December 2011 BTM The last few years has seen Ashazi — an e-payment technology company — grow from strength to strength under the watchful eye of its Bahraini managing director, Nasreen Sururi. In fact, Nasreen’s work has been so successful that Nasreen herself recently participated in the 2011 Women in Leadership (WIL) forum, held in Abu Dhabi at the end of November. Due to her enterprise Nasreen was nominated for a WIL Achievement Award within the category of Best Woman Initiative (Private Sector). “I believe my participation in the event added value to my profile and motivated me to give more, push myself further and ensure my company thrives,” says Nasreen. The event was significant for women within the region as it clearly promoted their achievements within the working world. “Even though I did not win the award as the competition was extremely high, I am very honoured to have been nominated. I am glad to be a model for other young female, and male, leaders who plan to follow the same path,” adds Nasreen. The event was a great opportunity to highlight the growing number of female entrepreneurs in Bahrain, and throughout the entire region. “I was proud to represent the women of Bahrain, particularly the female entrepreneurs, as it is a tough market to break and I wanted to give hope to other career-driven women like myself,” explains Nasreen. Young female entrepreneur Nasreen Sururi is at the head of an established e-payment service which prompted her nomination for an exclusive achievement award. businessentrepreneur A Woman of Means xxxxx Since the company’s conception in 2009, we have dominated the regional market with the services available Nasreen Sururi The company, Ashazi, is a regional Internet payment service provider, which Nasreen believes is the leading payment service company in the Middle East and North Africa. “Since the company’s conception in 2009, we have dominated the regional market with the services available. Ashazi offers electronic payment services to merchants and financial institutions in the Kingdom of Bahrain and the entire GCC region,” Nasreen outlines. Ultimately, Ashazi provides customers with a secure payment page when purchasing items online. Once integrated into an e-commerce site, their payment page handles sensitive customer information allowing a safe and secure way to shop online. Ashazi also offers merchants multicurrency credit card acquiring services in collaboration with regional and international banks, establishing a wide range of connections, with both regional and international partners, and will help you to identify the most suitable solution for your business. The company has operations in Bahrain, Kuwait and the United Kingdom and endeavors to maintain a growing global network of partners worldwide, to cater to the international needs of its customers. E Call 17 874-490. Facilitating e-payments
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